Custom AJAX Cart Drawer for Footwear & Apparel Brand

Case Study: Custom AJAX Cart Drawer for Footwear & Apparel Brand

To streamline the shopping experience for a fashion and footwear brand, we built a custom AJAX cart drawer within their Shopify store. This feature allows users to instantly view and update their cart without leaving the product page, enabling a seamless and efficient buying process.

The drawer included dynamic product updates, quantity adjustments, and a “recommended products” section — all without page reloads. This improved usability and kept shoppers engaged through to checkout.

The solution enhanced the overall customer experience, reduced navigation steps, and laid the foundation for better conversion performance and lower cart abandonment.

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